RINGING IN THE NEW YEAR WITH SINThis New Year’s Eve, champagne was out, and cocktails were in. A chic, savvy set of New Yorkers toasted 2010 with the hot, new vitality drink, Sin®. Sin Vitality Drink®’s exclusive preview tasting, held at Social Life Magazine’s New Year’s Eve 2010 fête, featured six tempting cocktails—all highlighting the sweet, lemony flavor of Sin®. With the Prince George Ballroom as the stylish backdrop, guests enjoyed music by DJ Marvilous and Tyger Lilly while sipping on energizing, playful drinks such as Gin & Sin, Sin on the Beach, Sin-City Iced Tea, The Sin Classic, Tequila Sin-Rise and Sin in the City.
A tempting alternative to other energy drinks, Sin Vitality Drink® is an alluring, revitalizing blend of vitamins, caffeine, natural flavors and a distinct power formula, resulting in a dynamic, great-tasting burst of vitality. Available in forthcoming seven ‘deadly sin’ flavors, Sin® is sure to please even the most discerning of energy beverage drinkers.
A tempting alternative to other energy drinks, Sin Vitality Drink® is an alluring, revitalizing blend of vitamins, caffeine, natural flavors and a distinct power formula, resulting in a dynamic, great-tasting burst of vitality. Available in forthcoming seven ‘deadly sin’ flavors, Sin® is sure to please even the most discerning of energy beverage drinkers.
A departure from the often brash and oversized energy drinks available today, Sin®, is packaged in a stylish, sleek can that evokes a dark nocturnal look— a must-have for any night out, Sin® promises drinkers they won’t miss out on the after-party. The chic, provocatively-designed can is set to become a fixture at the most exclusive, sought-after nighttime haunts. Not a night owl? From busy young professionals seeking a boost during the middle of the work week, to savvy college students in need of an energizing pick-me-up during those ever-present all-nighters, to athletes wishing to jumpstart their workouts or practices, Sin® is the perfect zestful addition to any daily routine. The light, easy-to-carry 8.4oz. can is the perfect on-the-go accessory, whether you’re running out the door in the morning or hopping on the back of your Harley.
On the heels of launching Sin®, Next Generation Beverage is also set to introduce Sin-Free®, a sugar-free, low-calorie counterpart for health conscious drinkers…coming soon to a red carpet near you.
About Next Generation Beverage:
With a goal to revitalize the beverage industry with innovative products and marketing, Next Generation Beverage, LLC is the brainchild of a team of businessmen –Rich Wilson, Ross Pantano, Thomas Toscano, Luis Fernandez and Nat Salvemini – each eager to revolutionize the industry. Next Generation Beverage, LLC concocts and packages beverages that are original, unique blends of energy and relaxing drinks, setting itself apart from others in the marketplace. Unlike a number of its competitors within the beverage industry that originate overseas, Next Generation Beverage, LLC products are all domestically-produced. Sin Vitality Drink® and Serenity Zen Beverage® are the inceptive products of Next Generation Beverage, LLC. For additional information, please visit www.nextgenerationbeverage.com and www.drinkinsin.com.
Just in time for the back-to-school season, The Providence Effect (Dinosaurs of the Future), an inspirational feature documentary, hit select theaters in New York City, Chicago, New Jersey, Los Angeles (October 2, 2009), and Washington D.C. on Friday, September 25, 2009.
With a rich history spanning three decades, Water’s Edge Restaurant has held its own as a historic New York landmark since its establishment in 1981. Recently, the iconic eatery has been re-awakened, redesigned and re-conceptualized under the leadership and ownership of the Singh Hospitality Group, introducing a truly unique and transformed Delano Steakhouse at Water’s Edge dining experience.
The often uttered phrase, “summer in the Hamptons” conjures up dozens of delightful pastimes and memories—but one thing is for certain, the Hamptons are just not The Hamptons without the Mercedes-Benz Polo Challenge at Blue Star Jets Field.
In 1981 a disheveled crew of surfers, scoundrels and a lone cook turned a hidden corner of an East Hampton parking lot into a meeting place for artists, anglers, bonackers, bankers, weekenders and wayfarers that would one day become The Blue Parrot. The East Hampton eatery that was once described by Forbes Magazine as “the East End Elaine’s” makes a much-anticipated return this summer. Having closed shop in 2006, The Blue Parrot returns to a town eager for its go-to “quirky, laid-back Tex-Mex bar and restaurant.” As the town’s favorite dive bar, meeting place and local joint, The Blue Parrot brings together local residents and summertime visitors, offering a refreshing, casual and pretense-free alternative to New York and East End dining and nightlife. Seating for The Blue Parrot’s bar and restaurant offers guests a welcoming, inclusive atmosphere where they have the choice to drink and dine alongside the bar, within the restaurant or atop the outdoor garden patio. Reservations are unnecessary at the Blue Parrot, as seating is based upon a strict first come, first served policy. In any attire, walk into this quirky hole-in-the-wall locale and you are sure to spot just about anyone, as everyone is welcome.
Make way for style-on-the-move: La Mode Revient, Traveling Atelier, founded by Sonya Rolin (of Sonya Rolin Atelier) and Irene Zelinksy (of Rolling Stonz Designs) has revolutionized the way women approach fashion and shopping. La Mode Revient—translation: The Fashion Returns—premieres in New York City on May 1st from Noon to 8 PM with an exclusive afternoon of cocktails and hors d’oeuvres. Hosted at the Vanessa Noel Boutique and featuring the designs of special guest, fashion designer Rubin Singer, the trunk show conveniently brings the latest in chic designs to its clients, allowing them to browse and purchase items while mingling with other trend setters and the designers themselves in an intimate, relaxed atmosphere. In such a couture-like setting, clients are given unparalleled personal attention as they are styled from head-to-toe. Additionally, a number of pieces featured at La Mode Revient will be one-of-a-kind designs, while several other items will be available as made-to-order for custom fits. In addition, 10% of all proceeds from the afternoon will be donated in support of the fight against pancreatic cancer.
Whistler, North America’s premier ski resort and home to the 2010 Winter Olympics, boasts the chic and trendy Adara Hotel. The first and only boutique hotel brings an element of urban flair to the woodsy resort town that New Yorkers appreciate. Offering 41 guest rooms and suites, Adara invites guests to unwind amongst intimate and personalized surroundings. Nearly everything found within Adara – with the exception of several signature pieces – has been custom-designed specifically for the hotel. The dramatic color scheme, comprised primarily of reds, browns and whites, invites visitors to sink further into style. Adara’s encompassing contemporary features such as European design-inspired seating pieces, five-foot walk in showers with “rain” shower heads, sheepskin throws and abstract art, adding chic design materials and finishes to the traditional lodge setting. Quirky design elements – such as antlers etched into the mirror in the elevator vestibule – add a further level of one-of-a-kind panache to the property.